- Since 2022, occam has been monitoring the adoption of online sports betting. The data reveals a sharp rise in participation.
- Our latest data suggests approximately 1 in 4 American adults now engage in online gaming, up from 1 in 5 at the start of the year.
Contact us for detailed longitudinal insights and demographic breakdowns of online bettors. - The growth of online gambling might be shifting revenue away from brick-and-mortar casinos. Over 40% of online sports bettors report spending less at physical casinos, while only about 11% say they’ve increased their spending there.
- As casino operators expand their digital strategies, it’s essential to monitor the evolving impact on high-margin traditional gaming businesses.
- Become a subscriber today to stay informed about the impact of online betting on the gaming and leisure industry.